What we do 📈

Conversion Rate Optimisation services

addicted is an award-winning Conversion Rate Optimisation (CRO) agency. We focus on analysing and improving your website to enhance user experience, increase engagement, and drive higher conversion rates, helping you turn more visitors into customers.

Conversion Rate Optimisation

At addicted, we specialise in boosting your website’s performance by focusing on Conversion Rate Optimisation (CRO). Our goal is to turn your site’s visitors into paying customers through strategic improvements.

We dig deep into user behaviour and data analytics to identify where visitors drop off and what could be holding back conversions. From refining your site’s layout to improving call-to-actions, we make sure every element encourages users to take action.

Whether it’s optimising your checkout process, streamlining user journeys, or enhancing mobile usability, we tailor our approach to fit your business goals.

Boost Revenue

Conversion rate optimisation focuses on turning more visitors into paying customers, helping you increase revenue without the need for additional traffic.

Increased User Experience

CRO improves the overall user journey by making your site easier to navigate, reducing friction points, and guiding users toward taking desired actions.

Maximises Marketing Efforts

By optimising your existing traffic for conversions, CRO ensures that your marketing budget is used more efficiently, getting better results from the same investment.

Find out how your Website is performing with our free audit

Curious about how your website could perform better? Get a free basic CRO (Conversion Rate Optimisation) audit from us. We’ll assess your site to pinpoint areas for improvement and provide actionable insights to help you turn more visitors into customers. It’s a great way to understand where your website stands and how you can enhance its effectiveness without any cost.

Improving User Navigation 🧭

A streamlined and intuitive user journey is key to driving conversions. CRO helps refine your website’s layout, ensuring users can find what they’re looking for quickly and easily.

By improving navigation, you reduce bounce rates and guide visitors toward completing actions like making a purchase or signing up, all while enhancing the overall browsing experience.

Call-To-Action Elements 🖱️

The placement, wording, and design of call-to-action (CTA) buttons are critical for conversions. Through CRO, we test and fine-tune these elements to ensure they grab attention and encourage users to take the next step.

Whether it’s a “Buy Now” button or a newsletter signup, optimised CTAs can significantly improve conversion rates.

Cart Abandonment 🛒

Cart abandonment is a common issue for eCommerce sites. CRO addresses this by analysing checkout processes and identifying friction points where users may drop off. By simplifying the process, improving trust signals, and offering clear payment options, we help minimise cart abandonment and increase completed purchases.

WordPress

WordPress is a great platform for building all kinds of websites, from blogs to business sites. It’s user-friendly, customisable, and offers a huge range of plugins to enhance your site’s functionality. With WordPress, you can easily manage and update your content without needing advanced technical skills. Plus, its flexibility means it can grow and evolve with your business, making it a reliable long-term solution for your online presence.

WooCommerce

WooCommerce is a great choice for those using WordPress. It integrates smoothly with your existing site, making it easy to add eCommerce features without starting from scratch. With WooCommerce, you get lots of customisation options and access to numerous plugins, so you can tailor your online store to fit your needs perfectly. It’s a flexible and budget-friendly option that grows with your business.

Shopify

Shopify is a popular eCommerce platform that’s known for being easy to use. It offers everything you need to set up and run your online store, from stylish templates to built-in payment options. With Shopify, you can manage your store effortlessly, track sales, and keep your inventory in check. It’s an excellent choice if you want a straightforward, reliable way to sell online, without getting bogged down in technical details.

Why we're your trusted growth partner✨

We’re full of ambitious, award-winning digital growth experts who are addicted to helping brands scale through the power of digital.

We’ve worked hard to become the agency we are today and that has allowed us to become a collaborative team and consider your challenges, our challenges. We work alongside you as your true marketing partners to help you get the best out of our relationship.

As an independent agency, so we adapt to your requirements and treat your business like it is our own.

We help you bridge the gap between your current business position and where you want to be
We plan a roadmap of how we're going to help you reach your goals and targets
We do more than just run ads, we're your all round Digital Growth Partner
We treat our partners like our own

Transparency ✅

We make sure our working relationship is transparent and honest. We don’t let anything slip under the carpet, making us your honest and trustworthy digital partner.

Communication 🗣️

A working relationship will never be successful without communication. That’s why we pride ourselves on providing high-quality customer service and taking you on a personal journey – with you at the pinnacle of everything we do.

Passion ❤️

Nothing gets us going more than getting our teeth stuck in to a new project and seeing the results of working with other brands. We get excited and we love the work that we do, which is the reason we do what we do.

Elements of Conversion Rate Optimisation 🧩

1.

User Experience

Ensuring your website is easy to navigate and visually appealing helps guide users smoothly through the buying process, reducing friction and increasing conversions.

2.

A/B Testing

By testing different versions of your website’s elements (like buttons, headlines, or layouts), you can identify what resonates best with users and drives more conversions.

3.

Call-To-Actions

Optimising CTAs by making them prominent and compelling encourages users to take desired actions, such as signing up or making a purchase.

4.

Page Load Speed

A fast-loading website creates a better user experience and reduces bounce rates, which directly impacts your conversion rate.

5.

Mobile Optimisation

With more people shopping on their phones, ensuring your site is fully responsive and easy to use on mobile devices is crucial for capturing more conversions.

6.

Trust Signals

Displaying customer reviews, security badges, and social proof builds trust with visitors, making them more likely to complete transactions.

Frequently Asked Questions ❓

What is CRO?

CRO is the process of improving your website to increase the percentage of visitors who take desired actions, like making a purchase, signing up, or filling out a form.

What can CRO do for me?

By optimising your site for better conversions, you can turn more of your existing traffic into paying customers, boosting revenue without needing to invest in more ads or marketing campaigns.

What kind of changes are involved?

CRO may involve adjusting your site’s design, improving user experience, testing different layouts, refining calls-to-action, speeding up page load times, or adding trust signals like reviews and security badges.

How long does it take to receive results?

Results can vary depending on the changes made, but improvements to conversion rates are often seen within a few weeks of implementing optimisations and ongoing testing.

Speak With A Growth Expert

We know how it is. Jargon, technical terms, money… where do you start? That’s where we come in. We offer a free, no-obligation discovery call where we take the time to understand your brand, products, where you’re at and where you want to be.

The end goal? Determining what you need to help bridge the gap to achieve your short, and long-term objectives as efficiently and sustainably as possible.

Conversion Rate Optimisation services